Manchester fashion brand, The Bee Thrive, pledges to swap fast fashion tees for its sustainable organic T-shirts, as it spreads the word on the Ethical Fashion Revolution.
In 2013, the Rana Plaza collapse was a structural 8-storey collapse that took place in Bangladesh. The search for the dead ended on 13 May 2013 with a death toll of 1,134. Honouring the sixth anniversary, The Manchester-based collective promises to swap tees for the first fifty people who attend an event it’s hosting on Wednesday, April 17, to mark the start of Ethical Fashion Revolution Week in the heart of the city’s Northern Quarter, renowned as ‘Cottonopolis’ at the height of the Industrial revolution.
This will be the perfect chance to preview new collections from designers, jewellery and accessory makers, as well as try out beauty treatments – all from companies and individuals committed to producing natural, beautiful pieces, in an environmentally sustainable way which recognise human rights.
The Bee Thrive founder Gemma Gratton said: “It’s a chance to join the real Fashion Revolution and show that we can create stunning clothes, accessories, jewellery and beauty products, made without a human or environmental price tag.”
There’ll also be guest speakers on the future of fashion & sustainability, live performances, pop up shops, celebrities, DJs, hand massages and gift vouchers on the night.
ALL guests are asked to bring a T-Shirt from a fast-fashion chain they will have purchased, and in exchange the first fifty guests will be able to swap it for an organic ‘The Bee Thrive’ tee. Old tees will be recycled by the Manchester Art Project. Details of which will be unveiled on the evening.
“We want to show there is a way you can produce ethical, sustainable & organic fashion, whilst not sacrificing style. Our aim is to become an ethical ASOS”, added Gemma.
It pledges to prevent such catastrophes happening again in the name of fashion, and among other fashion disasters, it is this that helped inspire Gemma to create her very own ‘The Bee Thrive’ womenswear collection, along with The Bee Thrive website www.thebeethrive.com – a place where like-minded brands can showcase and sell their products.
There is a limited public guestlist and anyone interested in joining the Fashion Revolution on Wednesday, April 17 from 6pm at The Whiskey Jar, 14 Tariff Street, Manchester, M1 2FF, should RSVP by email to firstname.lastname@example.org.